Days after reports surfaced of a catalytic converter theft involving an Oscar Mayer Wienermobile in Las Vegas, PETA offered to pay for a year’s replacement part and maintenance if the company turns the vehicle into a vegan doggy mobile. hot.
President Ingrid Newkirk made the offer to Carlos Abrams-Rivera, executive vice president and president of The Kraft Heinz Company – North America Zone, in a letter sent Thursday. Newkirk suggested that the Wienermobile become a NotDogmobile or “something similar,” as the company is reportedly working to develop vegan hot dogs.
He noted that his recommendation comes at a time when demand for vegan hot dogs is increasing, adding that the global market for plant-based hot dogs grew by 20% last year and is forecast to reach a market value of $1.99 billion. dollars by 2032.
“As Americans’ appetite for cruelty-free foods is growing, we hope you enjoy this opportunity to ketchup with the trend to have at least one mobile for vegetarian dogs,” Newkirk wrote.
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The Oscar Mayer Wienermobile is 27 feet long. (KVVU)
In his letter, Newkirk included the potential health risks associated with eating hot dogs, citing a World Health Organization report that found eating processed meat can cause cancer. The WHO also said that eating processed meat has the same cancer risk as smoking tobacco.
“Rather than launching cancer-causing processed meat made from cow livers and pig snouts, Oscar Mayer’s NotDogMobile would serve up the delicious vegetarian doggies today’s diners want,” Newkirk said. “PETA would savor the opportunity to help Oscar Mayer ketchup with the booming vegan food market.
According to Newkirk, 79% of Gen Z go meatless at least one day a week, while 65% want to stick to a more plant-based diet overall.
Oscar Mayer Classic sausage packages are displayed at Scotty’s Market on April 21, 2014, in San Rafael, California. (Justin Sullivan/Getty Images)
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Newkirk stated that another “excellent reason” to consider at least one vegetarian dog mobile is that more animal lives would be saved by promoting “tasty vegan dogs,” which would result in the company earning a spot on “all compassionate hearts.” “.
“Pigs, cows, and other animals commonly used to make hot dogs are intelligent, sensitive individuals who feel pain and form strong bonds with others,” Newkirk wrote while advocating for his recommendation.
Volunteers serve vegan hot dogs at PETA’s Congressional Veggie Dog Luncheon outside the Longworth House Office Building on July 21, 2021, in Washington, DC. (Win McNamee/Getty Images)
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He concluded his letter by stating that the ultimate goal is for everyone to understand that they now have several food options if they want to follow a vegan diet, whether for ethical, environmental, health, religious or other reasons.
Abrams-Rivera, Kraft Heinz and Oscar Mayer have yet to respond to the offer.
