It’s official: Black News Channel is now theGrio. After last month’s acquisition of Black News Channel by Allen Media Group, which owns Grio, Byron Allen’s company hopes to usher in a bold new era for black-owned media.
The programming transition from Black News Channel to theGrio occurred early Monday morning.
A trusted source of news for the black community for nearly a decade, the online brand is officially making its way to television. According to Comscore, in two of the past three months, theGrio has ranked as the number one Black/African-American news site.
In June, the site was among the top 50 general news sites in the country. With more than 7.4 million average visitors per month, theGrio’s reporting and commentary is delivered by top award-winning journalists, including April Ryan, Michael Harriot, Marc Lamont Hill, Touré and Natasha Alford.
“This is the ultimate destination for the world’s best talent and content,” said Byron Allen, the proud founder, president and CEO of Allen Media Group. “Unfiltered African-American voices are needed more today than ever, and theGrio is 1,000 percent committed to broadening our perspectives and culture around the world.”
With Allen’s acquisition of Black News Channel, theGrio will build on Allen Media Group’s goal of targeting Black audiences everywhere they consume information and over-index: on and cable, over-the-air, broadcast, mobile , social networks, podcasts, websites and through face-to-face events.
“Our ambitious plan for theGrio is to be the first choice for dynamic and thought-provoking daily conversations that reach Black audiences around the world,” said Geraldine Moriba, theGrio’s senior vice president of news and entertainment. “We are delighted to introduce the accomplished and emerging standard bearers driving today’s crucial conversations.”
TheGrio Channel will provide news as it happens, as well as award-winning movies, sports, lifestyle shows, and classic TV shows focused on the African-American community. According to the channel’s statement, “we will provide black history and honor achievement through a black cultural perspective.”
TheGrio Channel is now available on Charter/Spectrum, Comcast Xfinity, Cox, DirecTV, Dish, Verizon Fios, Vizio, AT&T U-verse, FreebieTV, TiVo, IMDB.tv, and Redbox, as well as select local over-the-air stations. local listings.
The channel is also broadcast on Amazon Prime Video, DIRECTV STREAM, Fire TV, Freevee (IMDB), Freecast (SelectTV), Local Now, PlutoTV, TiVo, and XUMO.
TheGrio is FREE on your TV via Apple TV, Amazon Fire, Roku and Android TV. Plus, download theGrio mobile apps today!
