DStv customers will enjoy stronger news coverage as MultiChoice launches “News Central” on August 1, 2022.
MultiChoice’s new channel is a 24-hour news platform that focuses on genuine and accurate storytelling.
It will be available to DStv Premium, Compact Plus, Compact, Access, Yanga and Confam audiences.
Taking up the space on DStv channel 422, News Central will be added to all DStv packages to ensure customers can get a full range of stories on every event on the continent.
News Central is a 24/7 news channel on TV, web and mobile.
The channel puts authentic storytelling at the center of experience sharing and audience engagement with news and related factual content; politics, business, sports, nature, eco-diversity, beauty and inspiring features as digital technology allows.
Commenting on the new channel, Executive Director, Content and Channels, West Africa, MultiChoice Nigeria, Dr. Busola Tejumola, said: “We are always looking for new ways to provide our customers with the best content and entertainment.
“We believe you will find News Central a welcome addition to our channel set.
“News Central will provide our clients with a competitive and multi-faceted channel offering that will tell the best of our Untold Nigerian stories alongside verified and factual news on political and social events on the continent.”
News Central Media Limited Chief Commercial Officer Rosemary Egabor Afolahan said: “As a premium African news brand, we focus on telling African stories with honesty, dignity and respect to change the continent’s unwavering narrative.
“We believe that to tell the true story of Africa, it must be told with African voices and from an African perspective.
“Our audience is primarily African with a focus on certain key markets.
“We are excited to launch on DSTV, a platform that we believe will help further drive our vision to become the most respected media brand in Africa.
“Our audience can be sure that they will receive reliable African stories at News Central.”
News Central is a cutting-edge hub for a media and creative business ecosystem based in the heart of Lagos, the commercial capital of Nigeria.
To maintain its status as a trusted outlet, News Central invests sufficiently in every story, taking the time to ensure that news, documentaries and other essential information materials are factual and easy to understand.
For more information about the channel, please visit: https://www.dstv.com/en-ng/ or follow DStv Nigeria on all social media platforms on Instagram, Facebook and Twitter.
